Paid Ads Service
All Key Doctor & New Edge digital marketing collaboarted to strategise increase in sales.
Initially, we only ran paid advertising campaigns during peak season (May-September). After meeting and surpassing expectations, the client entrusted us for PPC management, search engine optimization (SEO), paid and organic social media, email marketing and creative.
Over the three years of partnership, All Key Doctor has hundreds of keywords ranking in the search results, many of which are in the top five positions.
Search Engine Optimization
- Total Traffic: +39%
- Organic Traffic: +47%
- New Customers: +59%
PPC Marketing
- Sessions: +90%
- Impressions: +37%
- Ad Clicks: +248%
- Click-Through Rate: +182%
- Cost Per Click: -60%
- Conversions: +157%
- Cost Per Conversion: -41%
- Conversion Rate: +139%
Sales
+ 40.3%
Organic Traffic
+ 47%
Average monthly website visits
+ 233%
Ad conversions
+117%
What is Paid Ads
Paid advertising is a marketing strategy where brands pay to appear in front of their ideal audience across search engines, social platforms, and high-traffic websites.
Unlike organic growth, paid ads deliver immediate visibility, predictable traffic and measurable results when executed correctly.
Type of Paid ads we manage
Search Ads
Capture high-intent users actively searching for your product or service.
Keyword research & intent mapping
High-conversion ad copy
Conversion tracking & bid optimization
Ideal for: Local services, B2B, high-intent offers
Display Ads
Stay top-of-mind and scale awareness with visual placements.
Banner & video ad strategy
Audience & remarketing targeting
Brand lift & assisted conversion tracking
Ideal for: Brand awareness & re-marketing
Meta Ads
Precision targeting meets scroll-stopping creatives.
Creative testing frameworks
Funnel-based campaigns (cold, warm, hot audiences)
Lead forms, sales, traffic & retargeting
Ideal for: E-commerce, coaches, service businesses
Linkedin Ads
Reach decision-makers and professionals with intent.
B2B lead generation
Account-based targeting
Sponsored content & InMail ads
Ideal for: SaaS, B2B services, consultants
Tiktok Ads
High-impact storytelling with massive organic-style reach.
Native ad creatives
UGC-style video ads
Rapid testing & scaling
Ideal for: DTC brands & trend-driven offers
Local service Ads
Pay per lead, not per click.
Google Guaranteed setup
Call tracking & lead optimization
Ideal for: Home services, local businesses
Yelp Ads
Sponsored Yelp listings & competitor placement
Call & map action optimization
Review visibility strategy (ads + reputation)
Cost-per-lead optimization & tracking
High-intent local amplification
Amazon Ads
Sponsored Products, Brands & Display
Keyword & ASIN targeting
Listing + ad optimization alignment
ACoS & TACoS optimization
Bing Ads
Search & audience ads
Cost per click efficiency & conversion focused bid strategies
Our Paid Ads Framework
Step 1: Deep Dive Strategy & Reserach
- Market and Competitor analysis
- Funnel and offer evaluation
Step 2: Funnel & Tracking Setup
Conversion tracking (GA4, events)
Landing page optimization
CRM & lead tracking integration
Step 3: Creative & Copy Development
Platform-specific ad copy
Creative testing (hooks & formats)
Continuous iteration based on performance
Step 4: Launch, Optimize & Scale
Regular performance monitoring
Budget allocation as per performance
Measuring CPA, ROAS & optimization
Step 5: Transparent Reporting
Clear KPIs
Actionable insights & next steps
Monthly performance reviews